The 1% Rule And Why You Need To Know It

Adam Del Duca
8 min readJun 22, 2021

Investing in real estate is profitable but only if you invest in the right property. You can enjoy predictable cash flow, tax advantages, and excellent returns from real estate investment. One of the ways investors identify a property that is worth investing in is by using a very powerful investing rule of thumb which I want to introduce to you now: The 1% Rule.

Every single day, more and more people are beginning to gain interest in real estate investing because of the several benefits that it has to offer. It can be an excellent addition to an investment portfolio and a way to diversify your investments to secure cash flow. Not to mention, one of the benefits of investing in real estate is that it offers greater asset stability due to the real estate market generally being less volatile than say the stock market.

Real Estate Benefits

Investors like real estate because of the stable returns that stem from rental income and property appreciation. Buying a real estate property in the right location can give you a steady flow of cash for a long time and you can even be a tool you use to save for retirement. This is a form of passive income and you can generate more income by investing in multiple rental properties at once. In terms of appreciation, buying in the right location and having the property be a…